Graphic Design

Freelance Graphic Design & Illustration

Invitations, stationery, layouts and bespoke artwork

Year :

2025

Industry :

Design services

Client :

Freelance work

Project Duration :

N/A

Project Cover Image
Project Cover Image
Project Cover Image

Introduction

Alongside my UX and product design practice, I regularly take on freelance graphic design work for individuals, local organisations and community groups. These projects range from custom invitations and event branding to illustrated print materials and booklet design.

This selection represents my best and most diverse work — showcasing my ability to adapt visual style, work to real-world constraints, and deliver polished designs for print and digital use.

From elegant wedding invitations to expressive illustrated pieces, each project reflects my focus on clarity, composition, typography and storytelling.

WHAT I CREATED

  • Wedding and birthday invitations

  • Event posters and service announcements

  • Illustrated scripture cards

  • Seasonal and community event branding

  • Multi-page booklet layout and cover design

  • Print-ready artwork and digital promotional graphics

These projects allowed me to work across a wide range of tones, aesthetics and formats, developing versatility and strong design instincts.

The process

My freelance workflow is intentionally lightweight and collaborative:

  1. Understanding the brief
    Discussing tone, audience, purpose and format with the client.

  2. Visual exploration
    Moodboards, colour palettes, typography pairing and quick sketches.

  3. Design + iteration
    Drafting layouts, exploring composition, refining typography and illustrations.

  4. Client feedback
    Reviewing direction, adjusting spacing, tone and messaging.

  5. Final delivery
    Providing print-ready PDFs, digital files or social graphics as required.

This end-to-end ownership helped me develop confidence in both creative decision-making and practical production.

REFLECTION

Freelance design has had a big impact on how I work as a product designer:

Stronger visual design fundamentals: working across diverse styles strengthened my typography, spacing, colour and composition — skills I apply directly in UI design.

Better communication & stakeholder collaboration: every brief required clarification, interpretation and ongoing client communication — making me clear, fast and proactive in my approach.

Adaptability across aesthetics: these projects pushed me to switch between playful illustrations, refined formal invitations and clean information posters — growing my stylistic flexibility.

Understanding real-world constraints: print design taught me to consider bleed, margins, readability, contrast and production practicality — the same constraints that matter in digital accessibility.

Ownership and responsibility: freelance jobs required me to manage timelines, expectations, revisions and final assets independently — strengthening my professionalism.

Overall, this work helped me grow into a versatile, thoughtful designer who can move comfortably between modern interfaces, expressive illustration and structured layout design.


⭐If you'd like to see more illustration or custom design work, feel free to reach out — I’m always happy to take on creative projects!⭐

More Projects

Graphic Design

Freelance Graphic Design & Illustration

Invitations, stationery, layouts and bespoke artwork

Year :

2025

Industry :

Design services

Client :

Freelance work

Project Duration :

N/A

Project Cover Image
Project Cover Image
Project Cover Image

Introduction

Alongside my UX and product design practice, I regularly take on freelance graphic design work for individuals, local organisations and community groups. These projects range from custom invitations and event branding to illustrated print materials and booklet design.

This selection represents my best and most diverse work — showcasing my ability to adapt visual style, work to real-world constraints, and deliver polished designs for print and digital use.

From elegant wedding invitations to expressive illustrated pieces, each project reflects my focus on clarity, composition, typography and storytelling.

WHAT I CREATED

  • Wedding and birthday invitations

  • Event posters and service announcements

  • Illustrated scripture cards

  • Seasonal and community event branding

  • Multi-page booklet layout and cover design

  • Print-ready artwork and digital promotional graphics

These projects allowed me to work across a wide range of tones, aesthetics and formats, developing versatility and strong design instincts.

The process

My freelance workflow is intentionally lightweight and collaborative:

  1. Understanding the brief
    Discussing tone, audience, purpose and format with the client.

  2. Visual exploration
    Moodboards, colour palettes, typography pairing and quick sketches.

  3. Design + iteration
    Drafting layouts, exploring composition, refining typography and illustrations.

  4. Client feedback
    Reviewing direction, adjusting spacing, tone and messaging.

  5. Final delivery
    Providing print-ready PDFs, digital files or social graphics as required.

This end-to-end ownership helped me develop confidence in both creative decision-making and practical production.

REFLECTION

Freelance design has had a big impact on how I work as a product designer:

Stronger visual design fundamentals: working across diverse styles strengthened my typography, spacing, colour and composition — skills I apply directly in UI design.

Better communication & stakeholder collaboration: every brief required clarification, interpretation and ongoing client communication — making me clear, fast and proactive in my approach.

Adaptability across aesthetics: these projects pushed me to switch between playful illustrations, refined formal invitations and clean information posters — growing my stylistic flexibility.

Understanding real-world constraints: print design taught me to consider bleed, margins, readability, contrast and production practicality — the same constraints that matter in digital accessibility.

Ownership and responsibility: freelance jobs required me to manage timelines, expectations, revisions and final assets independently — strengthening my professionalism.

Overall, this work helped me grow into a versatile, thoughtful designer who can move comfortably between modern interfaces, expressive illustration and structured layout design.


⭐If you'd like to see more illustration or custom design work, feel free to reach out — I’m always happy to take on creative projects!⭐

More Projects

Graphic Design

Freelance Graphic Design & Illustration

Invitations, stationery, layouts and bespoke artwork

Year :

2025

Industry :

Design services

Client :

Freelance work

Project Duration :

N/A

Project Cover Image
Project Cover Image
Project Cover Image

Introduction

Alongside my UX and product design practice, I regularly take on freelance graphic design work for individuals, local organisations and community groups. These projects range from custom invitations and event branding to illustrated print materials and booklet design.

This selection represents my best and most diverse work — showcasing my ability to adapt visual style, work to real-world constraints, and deliver polished designs for print and digital use.

From elegant wedding invitations to expressive illustrated pieces, each project reflects my focus on clarity, composition, typography and storytelling.

WHAT I CREATED

  • Wedding and birthday invitations

  • Event posters and service announcements

  • Illustrated scripture cards

  • Seasonal and community event branding

  • Multi-page booklet layout and cover design

  • Print-ready artwork and digital promotional graphics

These projects allowed me to work across a wide range of tones, aesthetics and formats, developing versatility and strong design instincts.

The process

My freelance workflow is intentionally lightweight and collaborative:

  1. Understanding the brief
    Discussing tone, audience, purpose and format with the client.

  2. Visual exploration
    Moodboards, colour palettes, typography pairing and quick sketches.

  3. Design + iteration
    Drafting layouts, exploring composition, refining typography and illustrations.

  4. Client feedback
    Reviewing direction, adjusting spacing, tone and messaging.

  5. Final delivery
    Providing print-ready PDFs, digital files or social graphics as required.

This end-to-end ownership helped me develop confidence in both creative decision-making and practical production.

REFLECTION

Freelance design has had a big impact on how I work as a product designer:

Stronger visual design fundamentals: working across diverse styles strengthened my typography, spacing, colour and composition — skills I apply directly in UI design.

Better communication & stakeholder collaboration: every brief required clarification, interpretation and ongoing client communication — making me clear, fast and proactive in my approach.

Adaptability across aesthetics: these projects pushed me to switch between playful illustrations, refined formal invitations and clean information posters — growing my stylistic flexibility.

Understanding real-world constraints: print design taught me to consider bleed, margins, readability, contrast and production practicality — the same constraints that matter in digital accessibility.

Ownership and responsibility: freelance jobs required me to manage timelines, expectations, revisions and final assets independently — strengthening my professionalism.

Overall, this work helped me grow into a versatile, thoughtful designer who can move comfortably between modern interfaces, expressive illustration and structured layout design.


⭐If you'd like to see more illustration or custom design work, feel free to reach out — I’m always happy to take on creative projects!⭐

More Projects